Creative Producer (UGC / TikTok & Reels)

Lovi is an all-in-one AI cosmetologist that helps people understand their skin better, select personalized skincare programs, and achieve visible results.

We’ve already launched the iOS version of our app and made it highly advanced yet user-friendly. Key features include:

• Unique 12D skin analysis for personalized evaluations.

• Customized skincare programs based on cosmetic scanner and ingredient analysis, all backed by science.

• A daily personalized plan with specific actions for healthier skin.

• Continuous support through the Lovi AI Assistant and an easy-to-use tracker to monitor progress and build lasting habits.

Our mission is to become the global standard in digital skincare and help millions of people find their ideal skincare routine.

About the role
We’re looking for a Creative Producer (UGC/TikTok/Reels/Shorts) experienced in short-form video content, knows how to turn UGC into high-performing creatives, and understands that in beauty it’s not only about aesthetics, but also about metrics: high Hook Rate, CTR, CVR, ROAS, and lowering CAC.

What you’ll do

• Produce, test, and scale TikTok/Reels/Shorts/UGC creatives for paid campaigns.

• Collaborate with creators and influencers: write briefs, manage production, and optimize results.

• Spot emerging formats, trends, and native storytelling techniques across social platforms.

• Monitor strategies of direct and indirect competitors, as well as adjacent industries, to generate fresh creative hypotheses.

• Translate metrics (Hook Rate, CTR, CVR, ROAS, CAC) into creative insights and actionable iterations.

• Analyze web/app funnels and understand how creatives impact key performance indicators (conversion, ARPPU D0, LTV).

• Work closely with the UA team to ensure creatives scale growth effectively.

What we expect

• 3+ years in creative production or performance marketing.

• Proven track record of successful UGC campaigns (TikTok, Instagram, YouTube, Snapchat etc)

• Experience with B2C subscription-based products (mobile apps is a strong plus).

• Deep understanding of beauty/skincare trends and visual language.

• Ability to balance creativity with data-driven decision making.

• English proficiency B1+.

Why you’ll love working with us

• Shape the creative strategy of a fast-scaling beauty product.

• Direct impact: your creatives → real growth and revenue.

• Flexible remote/hybrid setup and competitive salary.

• 21 days of vacation, flexible PTO.

• Budget for AI tools, research, and production support.